Louis Vuitton presents Magic of the Trunk

The trunk collection will be exclusively presented in Louis Vuitton boutique

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As early as 1854, Louis Vuitton had the idea of covering his trunks with a light yet resistant canvas known as “Gris Trianon”, this new material became an early trademark for the new House, the canvas itself earning the name of Vuittonite. In 1854, the innovative entrepreneur took the visionary step of creating the first flat topped, rectangular trunk, creating luggage that could be easily stacked in a ship’s hold or railway baggage car. As competitors began to follow his lead, eager to copy further brilliant ideas, Louis and his sons began to focus on the covering fabric of their trunks as a means to maintain a clear identity. img02

A red-striped canvas of the early 1870s gave way to the Damier check in 1888, with the disruptive Monogram canvas being created and copyrighted in 1896 by Louis’ son Georges. The design, combining the founder’s initials with abstract floral shapes, was a further radical shift for its time: previously, the only initials present on a trunk were the owner’s own. As early as 1906, Louis Vuitton began producing trunks that were virtually identical to the hard-sided creations made today, displaying the trademark geometric shape, flat cover, Monogram canvas and patent numbered locking system.

In over a century and a half, Louis Vuitton’s Asnières atelier in the Parisian suburbs, has created a wealth of exceptional pieces according to the particular wishes and needs of clients. No dream is too large or object too complex. From explorer Pierre Savorgnan de Brazza’s famous “Trunk Bed” for his expeditions in 1905, or the more refined, elegant constructions to hold dresses, suits or toiletries for some of the most glamorous names of the early 20th Century, from Jeanne Lanvin to Paul Poiret. Great minds and writers also came to Louis Vuitton for custom trunks to hold their books and writing tools, including Ernest Hemingway and Françoise Sagan. The secretary Stokowski was conceived and made exclusively for the orchestra conductor Leopold Stokowski to correspond to his work and travel habits. It has become over time a legendary object. img02

This forward-thinking spirit also comes from within the House, Nicolas Ghesquière, Artistic Director of Women’s collections also turns to the ateliers as inspiration to create ground-breaking objects from a transparent Stellaire Boîte Promenade for Autumn-Winter 2015, to Spring-Summer 2019’s light, Néo-Briefcase.

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For Spring-Summer 2022, Nicolas Ghesquière offers the Malle Trésor, a brand-new shape that can be used to store small treasures such as jewels or glasses -it offers a feminine and unique alternative to iconic trunks. For Fall Winter 2022 collection, Nicolas Ghesquière offers a new wearable Hardsided : the Camera box. This new vertical shape is the new Hardsided must-have, really versatile and functional thanks to its multiple carry option, and compact yet spacious interior. Such striking masterpieces are firmly turned towards the future. img02

Just as Louis Vuitton himself anticipated the age of travel and its needs, the House continues to break new boundaries. These revolutionary ideas can rely on the power of savoir-faire, as the Asnières atelier is able to combine tradition with the latest techniques and technology. Whatever tomorrow’s needs or destination, Louis Vuitton will create a trunk to travel alongside it.

About Louis Vuitton

Since 1854, Louis Vuitton has brought unique designs to the world, combining innovation with style, always aiming for the finest quality and preserving biodiversity. Today, the House remains faithful to the spirit of its founder, Louis Vuitton, who invented a genuine “Art of Travel” through luggage, bags and accessories which were as creative as they were elegant and practical. Since then, audacity has shaped the story of Louis Vuitton. Faithful to its heritage, Louis Vuitton has opened its doors to architects, artists and designers across the years, all the while developing disciplines such as ready-to-wear, shoes, accessories, watches, jewellery, and fragrance. These carefully created products are testament to Louis Vuitton’s commitment to fine craftsmanship.

For further information: www.louisvuitton.com

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