Fashion

Dopamine dressing

the hottest trend of this season

'Wearing impressive clothes leads a more interesting life' - Vivienne Westwood.

Each of us knows that great styling, in which we feel good, can improve the mood. The clothes we choose define not only the way other people perceive us, but also the way we perceive ourselves. The recipe for success is a well-chosen color, especially the one in which you feel best. See an overview of the hottest shades reigning at SS22 shows and see which one will stay with you for longer.

It is worth taking advantage of the popularity of the dopamine dressing trend and having a first-hand experience about the magical power of colors in fashion.

Orange

Sleeveless wool dress od JIL SANDER PERMANENT COLLECTION

JIL SANDER

Sleeveless wool dress

‘ayos’ one-piece swimsuit od Pain de Sucre

Pain de Sucre

‘Ayos’ one-piece swimsuit

‘sibari’ dress od Max Mara SPRING/SUMMER 2024

Max Mara

‘Sibari’ dress

Slides with logo od Dolce & Gabbana PERMANENT COLLECTION

Dolce & Gabbana

Slides with logo

In Spring/summer 2022 we focus on fresh and energetic shades of ... orange!

It is the perfect choice for women who like to stand out from the crowd and experiment with fashion. It's hard not to smile at the sight of such a bold and energizing color, often associated with happiness. Classic titian, brick red and ocher should definitely be in your wardrobe. Get inspired by the latest collections from Stella McCartney or Proenza Schouler by choosing orange clothes and creating monochrome total looks, or wear it as an avant-garde accessory that will be the perfect exclamation point for a more subdued look. The innovative bag from Nanushka and Bottega Veneta high heels are a hit this season. Regardless of the time of day, these designs are a guarantee of style and even better well-being!

There is a reason why orange is called "the color for young people" - it is associated with vitality and modernity. Trust top designers - be the first to implement the latest trends and test for yourself whether orange will give you a boost!

'hortensia micro' shoulder bag od Wandler PERMANENT COLLECTION

Wandler

'Hortensia Micro' shoulder bag

Silk dress od Zimmermann SPRING/SUMMER 2024

Zimmermann

Silk dress

‘navigli’ trousers od Max Mara SPRING/SUMMER 2024

Max Mara

‘Navigli’ trousers

‘diamante mini’ shoulder bag od Furla SPRING/SUMMER 2024

Furla

‘Diamante Mini’ shoulder bag

Blue

Cardigan with buttons od Fendi PERMANENT COLLECTION

Fendi

Cardigan with buttons

Cotton shirt od JIL SANDER+ SPRING/SUMMER 2024

JIL SANDER+

Cotton shirt

Jacquard skirt od Etro SPRING/SUMMER 2024

Etro

Jacquard skirt

Lace dress od Self Portrait SPRING/SUMMER 2024

Self Portrait

Lace dress

Not only the iconic jeans - blue will also reign in completely fresh versions!

What shades will be the most in demand this season? Pigeon blue, azure, cobalt or dark navy blue? The decision is yours - choose your favorite now!

This timeless color has appeared in the collections of the most desirable brands in the world. Avant-garde total-looks The Attico, stylish dresses by Alexander McQueen and eye-catching Bottega Veneta bags are models worth paying attention to if you want to follow the vision of irreplaceable designers. Remember that blue is very much associated with creativity and fantasy, so do not hesitate to wear shades that offer endless possibilities. Designers dared to experiment with innovative forms and patterns so if you want to opt for non-obvious stylizations, be sure to check out our suggestions.

‘sardine mini’ shoulder bag od Bottega Veneta PERMANENT COLLECTION

Bottega Veneta

‘Sardine Mini’ Shoulder Bag

‘rosalind’ heeled sandals od Sophia Webster PERMANENT COLLECTION

Sophia Webster

‘Rosalind’ heeled sandals

‘by numbers’ collection ‘samantha’ one-shoulder top od Custommade

Custommade

‘By Numbers’ collection ‘Samantha’ one-shoulder top

‘jitney 1.4’ shoulder bag od Off-White PERMANENT COLLECTION

Off-White

‘Jitney 1.4’ shoulder bag

Pink

Striped shirt od Etro PERMANENT COLLECTION

Etro

Striped shirt

‘ido’ heeled sandals od Iro

Iro

‘Ido’ heeled sandals

Blazer with cut-outs od Versace Jeans Couture PERMANENT COLLECTION

Versace Jeans Couture

Blazer with cut-outs

‘callista’ heeled sandals od Sophia Webster PERMANENT COLLECTION

Sophia Webster

‘Callista’ heeled sandals

This season we will be seeing the world through rose-coloured spectacles!

It is widely known that pink is one of the most beloved colors in women's stylizations. This season, the designers chose delightful shades of bubble gum, coral and 'Orchid Flower', which now definitely has its five minutes ... Have you succumbed to its charm? If you want to stay up to date with trends, pay special attention to the delightful constructions in Jacquemus designs, romantic cuts from Nanushka and Isabel Marant, or enjoy the Italian luxury of Versace. Because nowadays it is worth taking care not only of your appearance, but also of a good mood - remember that colors have a positive effect on our well-being and creativity. Believe in the psychology of color and wear pink every day!

‘naomi’ beach jumpsuit od Melissa Odabash SPRING/SUMMER 2024

Melissa Odabash

‘Naomi’ beach jumpsuit

‘butterfly small’ shoulder bag od Ganni SPRING/SUMMER 2024

Ganni

‘Butterfly Small’ Shoulder Bag

Cropped t-shirt with logo od Balmain SPRING/SUMMER 2024

Balmain

Cropped T-shirt with logo

Cropped hoodie od T by Alexander Wang PERMANENT COLLECTION

T by Alexander Wang

Cropped hoodie

Neutral

‘mylah’ top with puff sleeves od Posse SPRING/SUMMER 2024

Posse

‘Mylah’ top with puff sleeves

Shopper bag od Kate Spade SPRING/SUMMER 2024

Kate Spade

Shopper bag

‘adara’ oversize vest od Iro

Iro

‘Adara’ oversize vest

Leather slides with logo od Tory Burch PERMANENT COLLECTION

Tory Burch

Leather slides with logo

In addition to bold, eye-catching colors, subdued and calm shades will also prevail on the catwalks and streets. For lovers of minimalism and classics, we offer sustainable fashion from Nanushka, Chloe designs enchanting with openwork details and timeless Toteme models. Let's not forget about the accessories - Givenchy bags in whitened shades of gray and the internationally recognized designs of Gucci, BOYY and Balenciaga in cream colors certainly deserve your attention. Take your outfits to a whole new level with gorgeous Jimmy Choo stilettos, casual Chloe shoes or iconic Balenciaga sneakers.

Neutral colors will prove themselves not only as a total look, but also in the company of intense colors, pastel shades and timeless black. Although they may seem inconspicuous, rest assured that they will not pass unnoticed in the crowd!

Pleat-front trousers od Fendi SPRING/SUMMER 2024

Fendi

Pleat-front trousers

‘jolie’ shoulder bag od Kate Spade SPRING/SUMMER 2024

Kate Spade

‘Jolie’ shoulder bag

Hoodie dress od JIL SANDER+ PERMANENT COLLECTION

JIL SANDER+

Hoodie dress

‘saeda’ heeled sandals od Jimmy Choo SPRING/SUMMER 2024

Jimmy Choo

‘Saeda’ heeled sandals

Green

Adidas originals x song for the mute od ADIDAS Originals PERMANENT COLLECTION

ADIDAS Originals

ADIDAS Originals x Song For The Mute

‘clam small’ shopper bag od Bottega Veneta PERMANENT COLLECTION

Bottega Veneta

‘Clam Small’ Shopper Bag

‘dorothea’ dress od HERSKIND

HERSKIND

‘Dorothea’ dress

‘loop medium’ shoulder bag od Bottega Veneta PERMANENT COLLECTION

Bottega Veneta

‘Loop Medium’ shoulder bag

Citrus and grass green are a must-have of the spring/summer season!

These shades must be in your wardrobe if you want to be the first to test the hottest trends on yourself. Green is the color of renewal and rebirth - it is associated with freshness and peace. Along with faded light yellow - 'Butter' - these colors are on the runways of the best brands.

So where to look for designs in such unique shades? If you like to play with fashion, check the Bottega Veneta offers - a light green shirt, pants or maybe a dress with an open back? Choose the design that suits you best. You want to bet on a stylish accessory? Be sure to take a closer look at the Jimmy Choo shoes or bags from J.W. Anderson.

Citrus green is the perfect option to emphasize your holiday tan and liven up your styling, so don't wait any longer and discover the models in luscious shades now.

Dress 'carmen' od Gauge81 SPRING/SUMMER 2024

Gauge81

Dress 'Carmen'

‘titolo’ pleat-front trousers od Jacquemus SPRING/SUMMER 2024

Jacquemus

‘Titolo’ pleat-front trousers

Heeled sandals 'elodye' od FERRAGAMO SPRING/SUMMER 2024

FERRAGAMO

Heeled Sandals 'Elodye'

‘marsh’ heeled rain boots od Burberry PERMANENT COLLECTION

Burberry

‘Marsh’ heeled rain boots

Brown

‘emma’ linen skirt od Posse SPRING/SUMMER 2024

Posse

‘Emma’ linen skirt

‘davine’ tank top od Nanushka PERMANENT COLLECTION

Nanushka

‘Davine’ tank top

Mini tulle dress od Saint Laurent PERMANENT COLLECTION

Saint Laurent

Mini tulle dress

‘eleanor’ shoulder bag od Tory Burch PERMANENT COLLECTION

Tory Burch

‘Eleanor’ shoulder bag

Warm shades of brown have stolen our hearts this season.

The color that is associated with nature appeared in spring and summer collections in various forms. Designers presented both classic brown total-looks and non-obvious accessories.

If you want to follow trends, choose models in sepia, toffee, sienna or umber colors. Be sure to pay attention to the latest designs from Burberry, Fendi, Toteme and Chloe that can be worn not only on a daily basis, but also on special occasions. Too obvious solution? Combine classic and elegant shades with the more daring ones and be stylish like never before!

‘elodie’ slip dress od Ulla Johnson

Ulla Johnson

‘Elodie’ slip dress

‘cobble small’ shoulder bag od Bottega Veneta PERMANENT COLLECTION

Bottega Veneta

‘Cobble Small’ shoulder bag

‘kylo’ cropped sweater od Eytys

Eytys

‘Kylo’ cropped sweater

‘charm’ leather skirt od Munthe SPRING/SUMMER 2024

Munthe

‘Charm’ leather skirt

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